There’s more to a web site than graphics and flash! Does the site load quickly? Is it “friendly” to users in the client’s target-customer age group and across viewing platforms? Is there content on the site to support the goals of the business? Does the site answer target customers’ questions and propel them to action? Will the site be found through key-word searches?
With my marketing background, writing skills, “big-picture” viewpoint and diligence about tackling these questions head-on, I create sites that are found and get results for my clients. Even when the photos were taken by the client on their cell phone, results can be spectacular!
“In my commitment to offering the best services to my clients, I now offer only responsive site design (web site responds to size of screen, from phone to desktop computer).” Kristi
Samples of Web Site Design and Maintenance by web designer Kristi Borst
Gogan Landscaping
site redesign in 2022
“Thank you Kristi Borst for doing an amazing job and making things so simple and seamless for us!! We love our new site and you were terrific to work with!” ❤️ Kim Gogan
Stage Neck Inn
Initial static HTML web site developed in 1990. 2012 migration to Mobile Responsive Site developed with Modx programming partner. In-house site redesign and launch in February 2018 (shown below). Site updates and improvements, including built-in SEO optimization, were ongoing. I served as off-site marketing manager/ad agency from 1987 through 2018, at which time I resigned, due to management changes which no longer felt “heart-based”.
“We get compliments on our site on a daily basis.”
Brenda Hembrow, front desk manager (quoted May, 2018)
I continue to serve other small, heart-centered entrepreneurs including some of these long-term clients.
Evolving Marketing Camp Eaton
web site with mobile add-on
client since 1992
Over the years, Camp Eaton has evolved from a campground for many overnight campers to a property offering solely seasonal rentals. As as result the focus of the web site has changed. It is now largely a branding and communication tool. While I urged a responsive design for optimal search engine performance and customer experience, client choose to invest in a separate mobile add-on to site.
Naturally Radiant Facial Rejuvenation with Linda Perkins
Mobile-Responsive Site Design & Content
“Kristi has helped me with the logo and branding of my company, web site, social media and so much more.”
Candleshop Inn
I did all of the photography for this site and worked with the owners for nine years. Then, I helped them transition from a bed and breakfast
site to one for weekly rentals as she shifted to retirement.
Certified Bedbug Dogs of New England, LLC
Identity Graphics, Site Design, Content and SEO
resulted in this small firm being purchased by it’s largest area competitor
within the first few months of operation.
Psychotherapist Transformative Journeys
Logo and web site design. Patti had firm vision for gender
non-specific logo, colors, content
Before/After
Samples of Web Site Redesign, Content Re-Write and SEO by Kristi Borst
Carriage House Motel, Cottages and Suites
Site Design, Content Editing, much of Photography
Before/After
“Kristi did a site redesign for my motel. Shortly after the new site was launched, I had a short-term special rate to offer. Kristi integrated the special into sections of the site we hadn’t considered and ensured that the SEO coding was appropriate. In less than a day, our phones were ringing with people asking for that special offer.” Sally S, Wells
Site Redesign and Site Content Re-Write
Before/After
“No one has been able to put to word or convey in a glance what I do the way that Kristi has. Twelve hours after she did SEO work on my site, I had a call for my remote services. The number of clients coming through my site has increased dramatically.” Jane